Social media
tips in
plain English
Short, practical posts that answer the questions small businesses ask me most, with no jargon and no sales pitch.
Rated 5.0 on GoogleFresh from the blog
Recent posts
Instagram Reels ideas for local businesses
Not sure what to film? Simple Instagram Reels ideas for local Dorset businesses, from trades to cafes and clinics, that you can shoot on a phone.
13 November 2026Read the post- Google
Google Business Profile for local enquiries
Not showing up when locals search? A step by step guide to using Google Business Profile for more enquiries in Poole and Bournemouth.
13 November 2026Read the post - Social media
What a freelance social media manager costs
Quotes all over the place? See what UK freelance social media managers charge, how that compares with agencies, and what to ask before you agree.
13 November 2026Read the post - Social media
Facebook or Instagram for a small business
Only time for one platform? A plain English answer on Facebook or Instagram for Dorset small businesses, with a clear pick for each type of business.
13 November 2026Read the post - Video
Reels vs Shorts vs Long Videos? How to Choose
Not sure whether to make Reels, YouTube Shorts or longer videos? I explain which one suits your goal, how long each should be and how to use all three.
11 November 2026Read the post - Video
Camera Shy? 15 Business Videos With No Face Needed
Hate being on camera? Here are 15 video ideas for small businesses in Bournemouth & Poole, Dorset. Hands, products and captions do the talking.
11 November 2026Read the post - Social media
How much does social media management cost
Social media management cost for small businesses in Bournemouth & Poole, Dorset. UK price ranges, what is included, and mine from £250 a month.
11 November 2026Read the post - Social media
Best social media platforms for small business
Which social media platform should your small business use? A plain English guide for Bournemouth & Poole, Dorset, from Facebook to LinkedIn.
11 November 2026Read the post - Social media
How often should you post on social media
How often should a small business post on Facebook, Instagram and YouTube? What the data says, and a realistic plan for Bournemouth & Poole, Dorset.
11 November 2026Read the post - YouTube
Should a small business start a YouTube channel
Is a YouTube channel worth it for a small business? What the UK numbers say, what to film and how it brings in local customers in Bournemouth & Poole, Dorset.
11 November 2026Read the post - Instagram
Getting more local customers from Instagram
Practical Instagram tips for small businesses in Bournemouth & Poole, Dorset. How search, Reels, hashtags and location tags work, and how to be found locally.
11 November 2026Read the post
On the way
What the next posts will cover
These are more of the questions I hear most from small business owners. Each one will get its own post, in plain English.
How often should you post on Instagram?
How much is enough for a small business, and why a steady rhythm beats a rush of posts followed by silence.
What should you film for your first Reel?
Easy ideas you can film in minutes on your phone, with no acting and no big equipment.
Social media management or doing it yourself?
What is realistic when you are busy running a business, and when it is worth getting some help.
How to film a good clip on your phone
Where to stand, how to hold the phone and what to say, so your clip is easy to edit and looks good.
What a good monthly report should tell you
The few things worth looking at, and how to tell whether your social media is really working.
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